Eyetribe: Distributer of Kids Sunglasses - Home of Frankie Ray and Squids Sunglasses

EYETRIBE Pty Ltd is dedicated to designing, developing and distributing high quality sunglasses for children aged 0 to 12 years.

EYETRIBE Managing Director, Bec Bennett, has extensive experience in the eyewear industry following 5 years as Category Manager at Oakley South Pacific and 3 years as Senior Eyewear Brand Manager for the Cancer Council Australia.

Bec has spent many years designing adult fashion ranges but has long been aware of the importance of eye protection for children. Identifying a gap in the market for high quality kids' sunglasses, Bec targeted the youth market and has created a company that is setting new global standards in kids' eyewear design.

Established in June 2007, EYETRIBE now distributes childrens' sunglasses to over 200 accounts across Australia and has distribution in the USA, UK, Canada, United Arab Emirates, Singapore and New Zealand.

EYETRIBE actively promotes the importance of eye protection for children whilst keeping a very close eye on style. The very highest protection standards are reached using quality lens and frame materials. The very latest fashion looks are achieved by combining international trends with a distinct Australian flavour.

The Frankie Ray boys & girls sunglass range is a collection of super stylish designs for mini fashionistas. The SQUIDS high flex floating range of children's sunglasses is designed for active play in harsh conditions.

In addition to its signature brands, EYETRIBE supplies schools, sporting groups and retail chains with customised kids' sunglasses. Specialising in designs for children for all occasions, EYETRIBE has got kids eyewear completely covered.

Contact Details

EYETRIBE Pty Ltd